Multimodality thinking

In her recent podcast on Multimodality, Professor Tara BRABAZON mentions McLuhan - https://tarabrabazon.libsyn.com/smash-cut-multimodality - In his recent blog post, Professor Henry JENKINS mentions him too - https://bit.ly/3mhjA9B - Recently, I spoke briefly with Professor Manuel ZACKLAD - https://www.zacklad.org/ - about my research project and I also referred to McLuhan, but this time with a sense of humor, as I know that … Continue reading Multimodality thinking

7 Transmedia Families Description (English)

PLAY ROLES DESIGNING TRANSMEDIA Designed by @CynthiaJabar @poburke @n_aya STORYWORLD Family The Storyworld is the universe of an enlarged story based on a synopsis and narrative framework. It encompasses all possible ramifications and constitutes the depth and richness of a transmedia creation, campaign, project or experience. COMMUNITIES Family  We take into account the users' habits, … Continue reading 7 Transmedia Families Description (English)

7 Transmedia Families Introduction (English)

A Card Game? A Coaching Tool? A very slow Alternate Reality Game or just a Serious Game ? The 7 Transmedia Families propose professional roles within the design of a transmedia campaign, creation or experience. A total of 42 cards and roles to co-design, co-create, co-produce. The serious game raises awareness among practitioners and thinkers … Continue reading 7 Transmedia Families Introduction (English)